DoorDash streamlines onboarding for restaurants

Select restaurant retailers can now partner with DoorDash via collaboration with third-party POS platforms.

The digital delivery platform is unveiling self-serve integration onboarding, a new feature enabling select restaurant partners to join the DoorDash marketplace in days directly from POS partner platforms ItsaCheckmate and Deliverect. The new onboarding process is designed to be a more seamless experience, and DoorDash says roughly four in five restaurants utilizing self-serve integration onboarding with ItsaCheckmate or Deliverect are able to join the platform without direct interaction with an onboarding representative.

“Between juggling on-premise dining and off-premise operations, restaurateurs are strapped for time and often don’t have additional resources to devote to troubleshooting onboarding,” said Ruth Isenstadt, head of U.S. restaurants at DoorDash. “Partnering with ItsaCheckmate and Deliverect to enable thousands of restaurants to start connecting with customers on DoorDash quickly is one way we’re innovating to set an even stronger foundation for early days on our platform.”

“Unveiling self-serve onboarding optionality with DoorDash enables restaurants to more effortlessly activate their business on DoorDash Marketplace – connecting them nearly instantaneously with diners looking for a bite to eat via the nation’s leading food delivery service ” said Brett Jones, VP of product development, ItsaCheckmate. “Our partnership with DoorDash has enabled us to provide this cutting-edge feature, which will surely provide our customers with significant benefits, including time savings and increased revenue.”

Once restaurants are onboarded via their POS partner, they can manage their subsequent orders and menu updates directly. According to DoorDash, the solution can reduce onboarding time for restaurants by up to 86%. DoorDash says it will be partnering with more POS providers in the months to come.

DoorDash focuses on restaurants

While DoorDash fulfills online delivery from a wide range of retail verticals, the company has launched some initiatives specifically aimed at its core restaurant vertical this year. In March 2023, DoorDash introduced a new cash-on-delivery feature that lets customers pay for their restaurant order with cash on eligible first-party orders fulfilled through its DoorDash Drive white label fulfillment platform.

At that time, DoorDash also released some pizza delivery-specific initiatives for the DoorDash Drive platform, based on feedback from members of its Restaurant Advisory Council. These included implementing new streamlined communication tools for pizza restaurants, such as unifying their merchant portal access across both the DoorDash marketplace and Drive platforms, providing a streamlined way to track and communicate with drivers, and enabling pizza restaurants to contact customers with order updates via text. 

Founded in 2013 and headquartered in San Francisco, DoorDash provides on-demand delivery services in 27 countries across the globe.