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Why Boot Barn has a vested interest in NBC’s ‘The Voice’ | Chain Store Age
Why Boot Barn has a vested interest in NBC’s ‘The Voice’ The nation’s largest western and work wear retailer is nothing if not supportive of its employees. Boot Barn Holdings is donating $11,000 to charity in celebration of employee Mary Sarah advancing to be one of the eleven finalists on NBC's primetime singing competition, “The Voice.” Sarah moved to Nashville and took a job at Boot Barn several years ago to support her life-goal of becoming a country music artist. The donation was made to a charity close to the singer’s heart, the Caiden's Hope Foundation. "My brother was born prematurely at less than two pounds," said Sarah. "The emotional, financial and spiritual impact of the health issues he faced, and that other families of premature babies face, can be overwhelming. Caiden's Hope Foundation is one of the few organizations that provide support to these families Boot Barn operates more than 200 stores coast to coast.
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